Abner Torres Martinez‘Fake News’ Significance in Mass MediaFake news has become a prominent topic of public discussion, particularly in mass media. Recent research has explored the prevalence of…3 min read·Apr 4, 2022----
Abner Torres MartinezLimitations & Strengths of McLuhan’s IdeasTechnological determinism is a reductionist theory that aims to provide a causative link between technology and a society’s nature. It…3 min read·Mar 5, 2022----
Abner Torres MartinezChanging Minds Through the Art of PersuasionIn today’s lesson from a future media practitioner, I bring to you the elaboration likelihood model (ELM) and its application to crafting a…3 min read·Feb 7, 2022----
Abner Torres MartinezApplying The Two-Step Flow TheoryWhat is two-step flow theory?3 min read·Jan 24, 2022----
Abner Torres MartinezFalling Prey to the Hypodermic Needle Theory of CommunicationHypodermic needle theory (also called the magic bullet theory) is a linear model of communication that suggests media’s power on an…3 min read·Jan 10, 2022----
Abner Torres MartinezHow the pandemic changed me for the betterHello everyone! We are already halfway through the year! How exciting! Although, I am very happy that we are almost out of this pandemic, I…3 min read·Jun 8, 2021----