‘Fake News’ Significance in Mass MediaFake news has become a prominent topic of public discussion, particularly in mass media. Recent research has explored the prevalence of…Apr 4, 2022Apr 4, 2022
Limitations & Strengths of McLuhan’s IdeasTechnological determinism is a reductionist theory that aims to provide a causative link between technology and a society’s nature. It…Mar 5, 2022Mar 5, 2022
Changing Minds Through the Art of PersuasionIn today’s lesson from a future media practitioner, I bring to you the elaboration likelihood model (ELM) and its application to crafting a…Feb 7, 2022Feb 7, 2022
Falling Prey to the Hypodermic Needle Theory of CommunicationHypodermic needle theory (also called the magic bullet theory) is a linear model of communication that suggests media’s power on an…Jan 10, 2022Jan 10, 2022
How the pandemic changed me for the betterHello everyone! We are already halfway through the year! How exciting! Although, I am very happy that we are almost out of this pandemic, I…Jun 8, 2021Jun 8, 2021
